Google has been making improvements and additions left and right to AdWords and AdSense. Recently it seems like most of these “features” have helped to gain them profits rather then releasing something just for the benefit of the publishers and advertisers. How about handing us some control?
If you’re an AdSense user purely interested in money and profits, well, I can see how you might like this. Theoretically if Google does this right its a great idea if top paying ads from a range of keywords will fill more ad space on a website. Essentially this could knock out those “bottom feeders” that pay 2 or 3 cents a click on your lower ad positions. More opportunities for publishers to increase profits from clicks on bottom ads in there site. However Google will be benefiting too. Gee wiz, what a shocker that one is. Anyone else feel like Google is starting to get greedy with less concern of what’s showing up where?
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