Aug
3
2009

5 Rules For Posting Quality Anti-Spammy Comments On Blogs

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These days I’m not as lenient with comments on my WordPress sites as I used to be. Letting junk comments flood your pages with text that is useless to anyone but the author (such as “great job with this post”) takes away from comments that are engaging and helpful later down the page.

Of course, if you are a blog owner I assume you’re already dealing with comments that you know had to be hand written. Since there are so many options for comment spam protection: 5 Spam Blocking Posts

Footer Importance – Even though we tend to not put a lot of weight in what is in our footer, I would wager that the most basic of links you have down there are more important than someone’s praise to take up another 200 pixels of scrollable height on a post.

Proper Channels – If you like the post, use the contact form so it doesn’t look like you’re spamming your website URL. Also include more than “great post”. Google analytics can easily tell us what posts are “great” based on traffic. If its worth posting a comment, its worth emailing us with the exact reason of why it was so great. What did you do with the information? What were your results if it was a test or tutorial for something? This information WILL help the author. More often than not I will do follow up posts once I’ve accumulated responses and include your name& url in that! Not everyone does this and it might not happen for every posts. But if your results are unique, and if you summarize your own posts about them, I would link to that too! Also, I notice emails and respond to them with more weight more often than comments. Especially when its personal feedback.

What Is A Good Comment?

A good comment is:

  • Coherent and thought out - Reread what you write before posting. I’m not great with grammar and spelling at times but if its horrendous, its going to rub off in a bad way on you. No matter how much of an expert you are at what you do.
  • Spell check! (Firefox has built in functionality for this, no excuses). More info here: Firefox Spellchecker
  • Is at least two sentences – Not that once sentence cant provide quality, but on average I find it to be rare that it does.
  • Adds value to the initial posts by responding with your own results, adding to the post, or correcting/clarifying a part of the article.
  • Asks a question about the post that is not so basic that you cant EASILY find it in Google. If you can, Google it, and use that as your comment! Coming to the table without any basic research at all can often make you look like a fool. That can reflect on your own blog if you leave a website URL with your comment.

Following these practices could open unforeseen doors when used on the right websites. The effort is greater but so is the prize. To many, that is a better wager than a limited and predictable outcome which will more than likely end with your comment being marked as spam and deleted. Which means zero price and an effect that lasts onto other blogs if they’re using something like Akismet.

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6 Responses to 5 Rules For Posting Quality Anti-Spammy Comments On Blogs

  1. I couldnt agree more. Even though I use Askimet plugin I still get a lot of crappy spammy comments on my blogs. I no longer accept the “nice blog” type comments as they add absolutely nothing to my pages. One way you can automatically filter out spam comments is to add certain words to a blacklist within Askimet…be careful on word selection though as you dont want to be filtering good comments…

  2. Rob, Hi!
    I agree with you. Another suggestion I would like to add is that, if assuming that you are blogging on the blog from your own niche, then it would be a really added advantage to try & build relationship with good bloggers from blogosphere to have a mutually beneficial relationship eventually.

  3. I just found your site and I’m glad I read this post first!

    So first, let me say that while I do appreciate your take on grammar, I’ve read blogs that, while poorly structured, did have information of a unique value.

    Second, your bullet, “Ads Value,” is incorrect in its usage.
    I think you wanted, “Adds Value.”
    We all make mistakes ;)

    Edie

  4. Honestly, it’s your exact rationale that has pushed me to just delete any comment that is as simple as “great post.” To me it’s like, if you really cared about your comment, you would have put more thought into it, and so, you really shouldn’t mind if I just delete your post.

  5. Rob-

    Here’s another tip: reference the author name if he or she has one. It makes your comment more personal and proves that you aren’t just some spam bot regurgitating content in a comment field :)

  6. Martin Fister wrote
    >delete any comment that is as simple as “great post.”

    I am a little more lenient because I remember some of the comments I wrote before I knew the proper etiquette. People who are brand new to blogs and commenting may not yet have learned that a three word comment is not appropriate.

    However once I created my comment policy (you can see it on my blog) I have definitely been tougher. Fortunately for me Akismet has been terrific at catching spam.

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